hospitality technology Sales and marketing consulting


​​​​boost sales, grow your company


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  • Recruiting sales people for clients
  • Screening and conducting initial interview for Business Development Managers for clients.
  • ​Creating a list of recommended hospitality technology tradeshows based upon client's product/solution.
  • Launched Smart Start marketing program (with 3 partners) for hospitality technology startups 
  • Advising on recommended changes to PowerPoint presentation
  • Making suggestions on how to improve product presentation
  • Assisting client with finding and selecting a guest-facing solution 
  • Assisting startup company with product go to market plan and strategy

Below is a sample of some of the tasks completed for clients.  Since startup companies don't always have the staff or bandwidth, I also assisted with tasks for which my clients didn't have the person or the time to perform, and at a lower cost than hiring someone.

  • HTNG:  Assisted with creation and marketing of Startup Alley at HT-Next 2018 
  • ​HTNG- CRM workgroup.  Assisting with the creation of a CRM best practices white paper.
  • ​HFTP- Member of the 2018 Florida Regional Conference planning committee- specifically assisting with Education and Sponsorships for this Conference which will be held in Sarasota July 2018
  • HFTP- Invited to be a speaker at the University of South Florida 
  • BLLA- Invited to be a hospitality technology panel moderator at the Hospitality Executive Women's Conferenc



  • Created a marketing budget which included suggested tradeshows, where to advertise, PR etc.
  • ​Created a marketing coordinator job description
  • Provided advice on how to conduct future webinars
  • ​Proof read content prior to release

2018 Projects

  • Provided relevant information (articles, press releases, blogs, etc.)
  • ​Created Sales Performance Review Analysis document
  • ​Assisted with 2018 Sales and Marketing Plan
  • Scheduled appointments at HITEC with potential partners
  • Made ​Introductions to potential partners (lead referral and reseller)
  • Created a Business Development Manager job description
  • Attended relevant webinars and provided reports
  • Provided reports on relevant topics/sessions that attended at hospitality events 
  • In an advisory role, imparted advise and suggestions during regularly scheduled phone calls

2017/2018 Organization Volunteering

2017 Projects